Sunday June 14
| Program Track | 3:30pm - 4:45pm |
| Admissions | Admissions Interviewing Focused on Buyer Behavioral Preferences
 Dr. Scott Fitzgibbon, Fitzgibbon & Associates, Inc. |
| Marketing | Mobile Marketing
Eric Schanz , Scott Kline and Justin Long, Contact Direct Marketing |
| Education | Career College Accountability
Michael Cooney, Career Education Review; David Dies, NASASPS; Jeanne Hermann, Globe University; Elise Scanlon, Drinker Biddle & Reath LLP |
| Online Education | The Complete Online Class
Charles Sorcabal, Mt. San Antonio College |
| Operations | Strategies to Maximize the Effectiveness of your Campus Team
Harvey Giblin, Virginia College at Austin |
| Research | ROI of Faculty Development
Bob Martin, Imagine America Foundation; Ron Obstfeld, Universal Technical Institute; Dr. Amir Moghadam MaxKnowledge; Caroline Hubble, ROI Institute |
| Corporate Compliance / Financial Aid | Growth & Compliance, A Winning Combination
Sally Samuels, FAME |
|
Internal Investigations & Regulatory Inquiries
Steve Gombos & Charles Elliot, Ritzert & Leyton; Robby Camp, Education America, Inc. | |
| Student Services / Placement | Student Resilience & Retention in Challenging Economic Times
Gwen Hillesheim, CEC; Carla Monroe-Posey, Student Resource Services |
Key:
| All Levels | Novice Level | Intermediate Level | Advanced Level |
Monday June 15
| Program Track | 10:15am - 11:30am | 1:30pm - 2:45pm | 3:15pm - 4:30pm |
| Admissions | Stop Managing & Start Coaching
Kristine Creely & Wendy Knafla; Cachet Coaching & Consulting | An Admissions Program that Works
Nancy Rogers; The Source for Training; Inc. | Hiring, Training, and Motivating Admissions Managers
David Ruggieri; EdukGroup |
| Marketing | Sixty-Four Ways to Blow your Budget
Shane Sparks & Gregg Meiklejohn; Enrollment Resources | Social Media
Mike McHugh, PlattForm Advertising; Tash Uray, Daymar Colleges Group | A Lesson in Lead Scoring
Joe Charlson, EDMC; George Moore, TARGUSinfo; Tom Dearden, Datamark; Gordon Meyer, Ebureau; Matt McLaughlin, CUNet; Doug Brown, All Star Directories (moderator) |
| Education | Navigating Current Risks and Challenges in Healthcare Education
Deb Schwarzberg, MedVance Institute (moderator); Michael Schafer, Career Education Corporation; Pamela Soladine-Davis, MedTech College; Thomas Hylden, PPSV; Carol Moneymaker, ABHES; Kathleen Megivern, CAAHEP | Teaching to Retain
Dr. Scott Fitzgibbon, Fitzgibbon & Associates, Inc. | |
| Online Education | Building Your Online Student Community
Bob Johnson, Bob Johnson Consulting LLC; Clay Gillespie, Career Education Corporation; Joe Charlson, EDMC; Sam Sebastian, Google (moderator) | Core Operational, Technical & Legal Issues in Online Education
Keith Zakarin, Duane Morris; Patrick Devlin, Blackboard; David Harpool, Westwood College | The Professional Learning Model
Dr. David Leasure, Colorado Tech University; Judy Komar, Career Education Corporation |
| Faculty Development | Turning Subject Matter Experts into Faculty who Grow Retention
Lou Russell, L+Earn | The True Cost of Faculty Development
Kim Nugent, EDMC | Teaching Effectiveness Program Pilots
Dr. Ruth Reynard, CEC |
| Operations | Top Ten Technologies for Educational Institutions in 2009
Jeromy Gensch and Andrew Hatfield, SchoolDocs, LLC; Rick Thomas, Salmon Sims Thomas, LLC; James Beach, Bright & Bright | Building External Relationships & Developing a Campus Outreach Plan
Robert McNamara & Jeffery LeShay, CEC; Joe Hardiman, Orlando Culinary Academy | Understanding the “Business” of Education
Adrienne Predko, Medvance Institute |
| Research | Postsecondary Graduation Rates
Bob Martin, Imagine America Foundation; Dr. Watson Scott Swail, Educational Policy Institute; Nancy Broff, Dickstein Shapiro | Competitive Landscape of Higher Education
Mark DeFusco, Berkery Noyes; Dr. Jack Calareso, Anna Maria College | State of Public Markets
Jerry Herman, Stifel Nicolaus |
| Corporate Compliance / Financial Aid | Challenges & Opportunities Related to Training International Students
Jay Vaughn & Aaron Lacey, Dow Lohnes PLLC; Rose Marie McKain, EDMC | Implementing the Post-9/11 GI Bill
Nancy Broff, Dickstein Shapiro; Patrick Campbell, Iraq & Afghanistan Veterans of America; Tom Babel, DeVry | Implementing Critical Eligibility & Participation: 2008 HEOA
Peter Leyton, Ritzert & Leyton, PC; Trish Leonard, Trish Leonard Consulting; Ron Holt, Brown & Dunn, PC; Rick Thomas, Salmon Sims Thomas, PLLC; Larry Brown, Tulsa Welding School |
| Student Services / Placement | Placement and Partnerships
Jay Hollowell, MaxKnowledge | It Takes a Village
Dr. Kevin Kirk & Jamie Kidder, Community Care College | Career Services Round Table
Amy Chastek, Herzing College Online |
| Critical Issue Workshop | CDR Session 1: Working with Servicers
Mary Lyn Hammer, Champion Colleges Services, Inc.; Ron Parker, Horizon Educational Resources Inc.; John Pierson, Federal Student Aid, US Department of Education | CDR Session 2: Default Prevention at the Campus Level
Dorothy Gilliard, Lincoln Educational Services; Margaret Joffee, Southwest Florida College; Eileen Neely, Kaplan Higher Education Corporation; Mark C. Walsh, Federal Student Aid U.S. Dept of Education |
Key:
| All Levels | Novice Level | Intermediate Level | Advanced Level |
Tuesday June 16
| Program Track | 8:00am - 9:15am | 11:45am - 1:00pm |
| Admissions | Integrating Newer Technologies & Social Networking
Gregory Jones, SW Florida College; JP Smith, Celsius Marketing | Mastering your Enrollment Management Funnel
Gregory O’Brien, CollegeBound Network |
| Marketing | CCA Marketing Panel
Linda Mignone, Kaplan Higher Education; Mitch Talenfeld, MDT Direct; Tom Dearden, Datamark; Gregory Gragg, Gragg Advertising; Michael Platt, PlattForm Advertising (moderator) | Effective Strategies to Turn Today’s Prospects into Tomorrow’s Students
Marc Konesco, Indiana Business College; Stan Phillips, Heald College; Piper Jameson, Lincoln Educational Services; Michele Mumma, Career Academy of New York; Murray Smith, Education Sales Management (moderator) |
| Education | Educating Gamers
Kim Callery & Gretchen Arthur; International Academy of Design & Technology - Detroit | eBooks and Custom Publishing
Sondra Jacobson, Northcentral University; Elizabeth Aguiar, Bridgepoint Education, Inc.; Dr. Elise Eisenberg, New York University School of Dentistry; Dr. Kenneth Sherman; ED MAP, Inc. (moderator) |
| Online Education | Strategies for Using Content as a Source for Competitive Advantage
Dr. Keith Hampson, Ryerson University | Online Assessment Solutions
Venkat Srinivansan, NIIT; Lisa Morrison, EDMC Online Higher Education; Ameet Bhattacharya, Element K |
| Faculty Development | Developing a Proactive & Student-Centered Faculty
Dr. Michele Ernst, Globe University; Jay Hollowell, MaxKnowledge | Integrating Critical Thinking and Technology
Dr. Karen Lankish, Clermont College |
| Operations | Effective Executive Compensation Programs
Colon McLean, CEC; Richard McHugh, Dow Lohnes, PLLC | Real Estate: Before Signing a Lease or Buying a Property
Matt Nine, Campus Real Estate Solutions |
| Busting Five Myths about Strategic Partnerships
Martha Lanaghen, Westwood College; Scott Lomas, Inside Track | ||
| Corporate Compliance / Financial Aid | The $94 Billion Dollar Question
Barry Feierstein, Sallie Mae; Barry Simmons, NASFAA; Sherry Mastrostefano Gray, Powers Pyles Sutter & Verville PC (moderator); additional panelists TBD |
Taking the Fear out of FERPA
Jonathan Tarnow, Drinker Biddle & Reath; Sherry Bomberger, YTI Career Institute |
| Litigation Developments Affecting For-Profit Schools
Rob Lavet and Tom Hylden, Powers Pyles Sutter & Verville; Devitt Kramer, EDMC | ||
| Student Services / Placement | Building Relationships Through Career & Student Services
Ashley McMillion, Daymar Colleges Group | Dramatically Increase Student Motivation & Retention
Don Fraser, Durham College; Jonathan Liebman, Specs Howard; Jon Hittman, Organized Change Consultancy |
Key:
| All Levels | Novice Level | Intermediate Level | Advanced Level |
